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SRHTEKOM

ENGLISH, SRHTEKOM

HOW DOES DIGITAL MARKETING STRATEGY GET CREATED?

Creating a digital marketing strategy is generally seen as a file that prepared numerically in the perspective of number of followers on social media, number of rating and interaction, and superiority to other competitors. Along with this numerical, basic and strategic logic; some works come to the front which are actually far away from the identity of the brand in social media. However digital marketing strategy means integrating of the brand’s current identity to a digital identity and providing the transformation instead of having different strategies for online or offline digital marketing strategy. In other words, this strategy involves digital transformation of the brand thanks to the investing in concepts that human, progress and technology.

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