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ENGLISH

ENGLISH, SRHTEKOM

HOW DOES DIGITAL MARKETING STRATEGY GET CREATED?

Creating a digital marketing strategy is generally seen as a file that prepared numerically in the perspective of number of followers on social media, number of rating and interaction, and superiority to other competitors. Along with this numerical, basic and strategic logic; some works come to the front which are actually far away from the identity of the brand in social media. However digital marketing strategy means integrating of the brand’s current identity to a digital identity and providing the transformation instead of having different strategies for online or offline digital marketing strategy. In other words, this strategy involves digital transformation of the brand thanks to the investing in concepts that human, progress and technology.

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ENGLISH

DIGITAL Content Strategy

The ever-shifting social media algorithms and user behaviors push their brands into an up-to-date and dynamic structure in social media. Effective digital communication for marketers with their customers; it should now be more personalized, integrated with advertisements and diversified.

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ENGLISH

A DIFFERENT VIEW OF IOT AND SMART HOME TECHNOLOGIES

IoT (Internet of Things) is an intelligent network system that many objects we use in our lives are created by communicating with each other, connecting and sharing information among them. There are great expectations and predictions about the increasing use of technology in homes, cities, businesses around the world. By 2025, around 75 billion devices worldwide are estimated to be connected to each other.

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